Continuing on our 2nd step from my last post “4 Steps Fool Proof Method Way To Make Money Online”, where I will dissect how you can effectively write great content for your articles or landing page that BEGS to get clicked (in the Bio box or landing page).
If you have been writing content for your articles just like what you did in school to pass that exam or submit that term paper, think again and have a change of your mind set and try this for a change. Get ready… I will even provide you with a cool example to go along.
First, keep your articles simple but SMART. Most people write content for their articles simply just by stating:
- Problem
- Solution
- Call to Action
You can go by with the above format, but looking at changes in consumers these days… it is wise to go one more step further:
- Problem
- Promise (instead of forcing a solution)
- Proof (testimonials and pure proof in visual form can make all the difference and close the deal)
- Merchant link (scattered for ease of clicking) – not applicable for ezinearticles.com
- Call to Action
Now, dig in to this example. First it is really important to write a Great Title to go along with your article. Remember the title will get your readers to stop and start reading. So, spend some time on that catchy hook of a title:
Article format example
Looking for/to _____________________?
You can cure/fix/have __________________in ______________(amount of time)
You can check it out here: http://www.affiliatelink.com
Take a look at this ________________(proof…testimonial/video/usp/kitchen table logic)
You can check it out here: http://www.affiliatelink.com
You can get a free__________________(preview, trial, or whatever the merchant is giving away)
And you won’t believe the amazing deal they are giving! (or other curiosity invoking statement)
You can check it out here: http://www.affiliatelink.com
(extra credit)
Damaging admission, countered with your hook or USP… and repeating that they can get_________________free.
Call to Action. Click here to find out more about this deal of a lifetime.
You can check it out here: http://www.affiliatelink.com
Finally remember:
People don’t care about you, your cat, or your products!
What potential customers will care about is their problems, wants, and desires.
Therefore, your posts should play to the customer but at the same time target the niche to which you want to market. Write content for your articles that will be of help and interest to your target market. They should contain links to interesting news stories or bits of information. In other words, your blog should be a valuable resource to your target market independent of what you sell.
Lastly, write more articles pertaining to that niche. Provide a different facet of the discussion of the problem and post it to article directories.
So, are your ready to Write Great Content for your blog, articles directory or landing page? Stay tune for the next dissection for the 3rd step of directing traffic.
Tags: article, article marketing, blogging, bum marketing, landing page, write great content