Success Full Time

Hi all, if you have been in IM long enough, or even marketing, you know that these 3 niches sell: Health, Wealth and Relationship. This is especially so true in today’s economy.

• Health – There’s so many people ailing in poor health that doctors are not providing the solutions;
• Wealth – People wanting to escape their dead-end J.O.B. (just over broke career) and want to live that life of freedom and happiness.  And, money is that
• Relationship – Everyone from all walks of life, boy or girl, old or young have relationship problems that need that solution almost everyday.

These are crisis niches and they sell.  Period.

So, if you are into affiliate marketing, you may have already been heavily promoting these products in the health, wealth (forex, make money online), relationship (get ex back, save marriage) niches and making good money.

Well, what am I trying to get at… read on.

Have you heard about Kevin Trudeau?

Well, I heard about Kevin many years ago when he first appeared selling his Mega Memory Course to improve the memory. The product was a success and I could still remember his TV program showing how he could remember the names of contestants, long list and so on.

Guess what, he went into cure debt business and the health business, and I’m not sure probably he is into the make money online business as well with a pseudo name, probably. haha

I saw this video on YouTube and this should be interesting to you if you have known Kevin before:

Amazed?  As consumers we should always BE CAREFUL of… scams.  Nobody wants or likes to be scammed.  And, as affiliates or even product owners, how do one draw the line in ethical or honest living?

As you know, a few months ago, FTC was considering regulating bloggers or anyone making paid endorsements or false statements on the internet.

Now, probably you may think this is BS, but, well, it may happen that as affiliates you will need to change all your affiliate sites. Provide clear disclosure whenever you are promoting an affiliate program.

Be an ethical person or relatively ethical person and in your dealings. Of course, ethics are completely subjective, which makes that statement pretty redundant. Even though I might think something is not ethical, that doesn’t mean that someone else feel the same too.

That’s the problem with self-regulation in industry – failing a law, the ethical standard is set by the lowest common denominator, meaning that pretty much anything can be acceptable so long as you can use the excuse “well, everybody else is doing it.”

This creates a vicious cycle that Seth Godin very accurately described as “the race to the bottom.” We’ve seen this a lot recently with the financial crisis – no matter where you sit on the political spectrum, we can all pretty much agree that the current crisis was at least contributed to, if not caused by, unethical and dubious action of many traders and CEOs on Wall Street and in other financial institutions. But as so many of them have said “we didn’t break any laws.” Obviously, this presents a problem.

As Seth Godin said in a recent interview with Shoemoney (listen here), our job would be infinitely easier if there were no scammers – as people would have no reason not to trust us when we’re promoting a product.

While there may need to be a few tweaks to the regulation to make it realistic and workable, the sentiment – making marketers be honest, can not really be argued with.

In a perfect world we wouldn’t need laws because everyone would always do the right thing. Unfortunately we don’t, and laws are our way of maintaining the most fair and equitable treatment for the majority of the population. Agree? Disagree? Controversial stuff like this always brings out strong opinions, so I’d love to hear from you!

Cheers… take care and God bless!

Tags: ftc regulation, health, kevin trudeau, make money online, realtionship, wealth